A masterclass in experiential marketing!

Partnered with Olivia Burton and H.Samuel to bring their summer collection to life through a bespoke, high-impact truck activation. The bold pink and red aesthetic truly made the activation pop, driving incredible footfall and buzz.

The experience featured:
- Curated product displays highlighting the new collection.
- Interactive elements such as a 'spin-the-wheel' game, custom branded postcards and QR codes.
- Bespoke touch points from the tailored flooring down to the branded biscuits and colour-matched ice cream sprinkles, no detail was left untouched.